Argitektur Brand Strategy

We researched about the brand and understood what Argitektur is about and what it communicates. After research, we found out that the brand is about buildings and rendering, and keeping that in mind we thought about creating the logo. We recognized that the brand is sophisticated, elegant, and so the logo was professional, and the typo and fonts also adhered to a professional style. The brand identity was to be based on professionalism, and elegancy.

We researched about the brand, and as per the creative brief we created a logo which showcased Argitektur rendering, and after approval we also went ahead and created the entire brand identity for Argitektur – this included the font, colors, icons, design elements, images, guidelines to be followed etc. The brand book was appreciated by the client, and approved in the very first instance itself.